Services Behind the Projects
HEALTHY HARTFORD
The goal of this campaign was to increase the availability of health-related information designed to influence Hartford families to make healthy choices in their daily lives. The themes of particular priority in this campaign were physical activity and disease prevention. The campaign highlighted local parks and landmarks where Hartford residents could engage in healthy activities like walking, playing, running or biking.
Our visual approach was inspired by Olympic signage systems that are designed for universal appeal and visually showcasing the venues and activities.
